Client ·································· Clorox
Project ································ Scentiva
Medium ······························· TVC; Digital
Year ···································· 2018
Background
When your home smells good, it feels like you’re in a sensorial paradise. Scentiva strives to elevate everyday moments through sensorial experiences.

Brief
We were asked to create a long-form video for the releasing of a new Floor Mop Cleaner in two scents.



We also created a number of animations to bring cleaning products to a world of scent. We launched these new products with elevated visuals and targeted marketing.






Steering away from the traditional cleaning and scent ads we decided to bring this world of scent to life
by building the majority of our visual world in-camera, giving it a visual personality and presence.  




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