FILM
Agency: GALE Partners
Client: MilkPEP | MomCom
Role: Concepting + Art Direction + Production
Our culture loves to celebrate the hard work and creativity of entertainers. But you know who’s putting on a show 24/7? Moms. Their audience might be smaller, but they’re producing, directing, and starring in a nonstop, no-intermission performance.
Through a series of TV and social spots, we turned the spotlight on them, celebrating the creativity and heart that make motherhood an art form all its own.
Last but not least, my fav :06 that didn’t make the cut.
